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Is there nowhere the Top Gear brand can’t go?
Full marks for lateral opportunism and carrying through their trademark irreverent wit

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As Britain gets giddy with it’s once-a-decade proper snowfall, it’s nice to see enterprising brands having fun and creating free marketing.

Here’s a snow sofa (or ‘snofa’) created by mydeco in Hyde Park.

And Innocent Drinks are joining in the spirit by publicising a Twitter snowball fight

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Looks like this joke from the IT Crowd kinda came true today when they flagged the whole internet as badware