** This blog has moved. Please bookmark http://www.contrarymarketing.com/blog/ **
Contrary, social media savvy marketing from Burger King. De-friend 10 people on Facebook and get a Whopper
swap your friends for a burger
January 9th, 2009 | Uncategorized
2 comments ↓
An impressive piece of guerilla marketing which has unimpressively only been made available to our transatlantic cousins – are us Brits not entitled to ‘bump for beef’???!!!
Have you seen this? http://www.brandrepublic.com/News/874030/Facebook-blocks-Burger-Kings-ditch-10-friends-app/
Facebook has removed the app citing a violation of its privacy policy.
The Whopper Sacrifice website (http://www.whoppersacrifice.com/) now reads:
“Whopper Sacrifice has been sacrificed.”
What a great piece of PR for them!
Leave a Comment